Thank You for Your Loyalty

Category: All


December 31, 2018

Thank You for Your Loyalty

If asked to sum up the reason for our longevity and success in one word, it would be easy, loyalty. Steve Alford, President of Alford Media, describes the importance of loyalty to Alford and within the industry. READ MORE

Lighting Design with Kurt Wunsch

December 17, 2018

How Lighting Impacts Your Message

Lighting plays an important role in delivering a strong message and fully engaging attendees to create a memorable experience. Kurt Wunsch, Lighting Designer, explains how in this podcast. READ MORE

November 23, 2018

How LED Can Be Used to Transform Your Corporate Event

Watching the latest awards shows, going to live concerts, and being involved in corporate conferences can all stir the imagination and transform into ideas that are scaled up or down depending on the client’s particular event needs. READ MORE


Visual Effects - Feature

November 14, 2018

Visual Effects Technology Advances and Its Impact on the Industry

How is visual effects technology impacting the events industry and how can it be useful for corporate events? Shawn Lunsford, Video Service Technician, answers both of these questions and more in this podcast. READ MORE

LDI 2018

October 31, 2018

LDI 2018: What’s The Latest Tech?

Our Lighting Manager, Blake Taylor, Lighting Designers, Kurt Wunsch and Dominic Fanelli, and Director of Product Innovation, Dave Pooser, all attended this year’s event, discovering new ways to work, testing the latest gear, and continuing to learn all of the nuances of the industry. READ MORE

October 17, 2018

Alford Advances Show Site Networking with A-LAN

While we are typically renowned for our expertise in sound, lighting and projection, one of our more recent innovations involves an equally important, but not as obvious aspect of the event, the networks we use on site for running the gear.  READ MORE


Visual Effect

October 3, 2018

What the Hologram Effect Trend Means for Events

With the technology behind hologram effects becoming more cost effective and easily accessible these visual elements are a fun, engaging addition to many events and conferences. READ MORE

September 28, 2018

Creating the Alford Experience: Operations Management

As Richard Branson said “Clients do not come first. Employees come first. If you take care of your employees, they will take care of your clients.” That has always been Alford’s approach to superior service and engaged employees. READ MORE

September 12, 2018

Alford’s Innovation Experience – Old and New Technology Collide

As part of our commitment to always be innovating, we hosted an Innovation Experience this summer to showcase some of the latest technologies and introduce new and creative ways to utilize staple event elements that would inspire our clients and generate new ideas for their events. READ MORE


August 31, 2018

The Sleek Sound of L-Acoustics Syva

L-Acoustics Syva is great for corporate events in small ballrooms or for high-end meetings with a ground supported speaker system. With the options of black, silver, or gold, Syva can fit perfectly in any environment including intimate settings, amphitheaters, and gallery spaces.  READ MORE


August 13, 2018

Creating the Alford Experience: Travel Management

One of the biggest ways we try to ease the travel process for our crew is by allowing them to choose their preferred airline. This may seem like a trivial gesture, but for employees who travel upwards of 200 days a year, a little goes a long way. READ MORE

July 31, 2018

How Alford Access Can Improve Your Event Communication

Through Alford Access, you’ll only need to look one place for live, real-time access to your show. Our user-friendly dashboard is available 24/7 with access to data such as your budget and equipment list, the crew list and contact information, venue information, and any related files. READ MORE


July 12, 2018

Creating the Alford Experience: Event Labor Management

Our practices for hiring an event crew centers around more than technical skills, availability, or even cost. We take pride in our decision to foster lasting relationships with staff and freelancers, gaining trust and valued insight in the process. READ MORE

June 18, 2018

Alford Releases LED Wall Calculator App

Alford is excited to introduce our new LED Wall Calculator app, capable of configuring the panel requirements for numerous types of LED wall options. READ MORE

June 14, 2018

Retro Tech Is Back In Style

Everything old is new again – it’s a truism that covers areas from clothing fashions to movie remakes to interior design, and occasionally bleeds over into technology. READ MORE


May 17, 2018

The Current State of AV over IP and Potential Future Developments

AV over IP is a hot topic in a variety of industries where sending audio and video through simple, robust and reliable channels is an important goal. The event tech industry is one area where the ability to easily set up, use and break down equipment that fulfills those AV needs is imperative. READ MORE

May 9, 2018

Load Cells and Braceworks Boost Safety and Efficiency

Two related technologies, load cells, and Vectorworks’ Braceworks help our staff improve overhead safety for hanging lighting, speakers and screens while gaining more visibility into the planning process and reducing the time spent physically setting up a venue. READ MORE

April 20, 2018

6 Ways to Use Live Streaming at Your Event

Event planners know the many ways in which live streaming can be utilized, yet there are multiple techniques that can be revamped and freshly executed. READ MORE


April 11, 2018

ISE 2018: What’s New in the Netherlands?

A few months ago, Alford sent our Director of Product Innovation, Dave Pooser to the annual exhibitor show, Integrated Systems Europe in Amsterdam. After exploring all new technology and gathering research, Dave compiled a list of his biggest take aways.  READ MORE

April 1, 2018

Event Technology – How to Fail Miserably

Lots of events try to be successful the old-fashioned way—by succeeding. This year why not make your event stand out from the crowd? If you turn it into a massive failure, it’ll be discussed for years! Check out these tips on how to maximize your failure. READ MORE

March 28, 2018

The Sensory Experience

Participant experience has become a central part of the events industry’s focus, particularly when engaging all five senses of the attendees. Sight, sound, smell, touch and taste are all relevant and varied means to creating a rich and entertaining environment that captures and holds an attendee’s attention. READ MORE


March 14, 2018

Riedel Bolero Wireless Intercom System Comes to Alford

Bolero is an all-new wireless intercom system capable of supporting 10 belt packs per antenna and up to 100 antennas in a single deployment. READ MORE

March 5, 2018

The Burgundy Difference

As part of Employee Appreciation Week, Steve Alford addressed what makes our Burgundy culture here at Alford Media truly different from the rest.  READ MORE

February 28, 2018

Women in Event Tech: Lean into Leadership

According to a survey of 21,980 firms from 91 countries, companies with female leadership performed at higher rates and correlated with increased profitability. In the tech industry, women are far less likely to be involved in leadership and Alford Media Services is well aware of the industry’s gender disparity.  READ MORE


February 27, 2018

Alford Introduces Shure Axient Digital

Alford has added Shure Axient Digital, a wireless mic system that replaces the UHF-R series, to our inventory. READ MORE

February 26, 2018

Four Fun Finds From The Special Event

Alford’s Director of Product Innovation, Dave Pooser, writes about the new and fun technologies that came out of The Special Event this year.  READ MORE

February 8, 2018

Second Screen Trends in the Events Industry

Using computers, tablets, and mobile devices as a second screen is becoming an ever-increasing opportunity for audience engagement, particularly so in the events industry. Audience interest, a desire to engage more fully with the topic at hand, and the ability to have a richer, more varied experience all come into play. READ MORE


January 17, 2018

Women in Event Tech: STEM

As we continue to cement our commitment to diversity and inclusivity, we are striving to pave the way for other talented female engineers to design and build their own roles. These women are as equally capable and dedicated to growing with the event tech industry, making a name for themselves as experts in their field.  READ MORE


January 10, 2018

How IT Impacts Collaboration and Communication

Information technology — that mix of software, networking, and cloud services– continues to have profound effects on the events industry. READ MORE

Women in Event Tech

December 29, 2017

Women In Event Tech: Mentors Matter

One of the greatest barriers for women’s growth in the tech industry is said to be a lack of mentors. When looking at the opportunity for increased diversity in event tech, mentorships are increasingly important. In this article, we talk to a couple of our newest employees at Alford, Candace Kemp and Pam Schoen, about their experience in event tech and what has helped them succeed.  READ MORE


Alcatraz island

December 20, 2017

Alford Outside of the Ballroom: Unconventional Venues

Alford has worked in some of the most complicated, unique and unconventional venues there are. Event locations such as these keep our technical crews and project managers on their toes. READ MORE

December 14, 2017

Alford’s 16th Annual Chili Cook-Off

Over the years that Alford has hosted the chili cook-off, we’ve seen steady growth in participation, creative new entertainment for the family and a supportive community that continues to get involved. READ MORE


November 30, 2017

Alford Adds Absen LED To The Inventory

Alford has added Absen X2v LED panels to our inventory, offering more in-house options for our clients and more ways for us to realize your vision. READ MORE


Kino-mo Hypervsn

November 29, 2017

Alford Introduces Kino-mo Hypervsn

Alford recently added some of Kino-mo’s Hypervsn LED displays to our graphics presentation arsenal. Learn how you can incorporate these at your next event. READ MORE

November 22, 2017

Alford Outside of the Ballroom: Outdoor Events

We may have more challenges to contend with when supporting outdoor events, but our project managers and technical staff have the experience, planning, and problem-solving skills needed to execute a incredible outdoor events. Here a few examples.


SMU Quad

October 25, 2017

Alford Outside of the Ballroom: Higher Education

Alford is widely recognized for our corporate conferences and events. However, we are also known to work with many other types of organizations and events. One area of specialization we’ve dealt considerably with are universities.  READ MORE


Project Managers

October 11, 2017

How Alford’s Project Managers Create the Big Picture

Alford Project Managers consistently set themselves apart as specialists who thrive in challenging and ever-changing environments.  READ MORE

September 29, 2017

Introducing QolorPoint Wireless LED Uplighters

Alford has added QolorPoint Wireless LED Uplighters to our lighting inventory. READ MORE

Alford Conference

September 14, 2017

Why Alford Holds an Inclusive, Biennial Conference and Why You Should Care

Alford’s biennial conference and retreat was a chance to relax, recharge and refocus.


August 30, 2017

Catchbox Comes to Alford

Alford introduces Catchbox! These are soft covered wireless mics that can be thrown and tossed around the audience and only turn on when movement has stopped. In addition, the covers are customizable to incorporate any company name, logo, or color. READ MORE

4K Laser Projector

August 10, 2017

The Benefits of 4K Laser Projectors

4K laser projectors offer rich, crisp and detailed imagery for events. READ MORE

Barco UDX 4K32 Laser Projector

July 31, 2017

The Future of Projection is Now

The next generation of projection technology has arrived, and it didn’t bring any lamps! READ MORE


Riedel MediorNet

July 27, 2017

Riedel MediorNet – Redefining Signal Transport

The Riedel MediorNet system is a game changer when it comes to signal transport. Our most recent use case that demonstrates its abilities was at the SAS Global Forum 2017. READ MORE


July 20, 2017

A Successful SAS Global Forum, Highlighted with LEDs and Audience Engagement

The SAS Global Forum 2017 was deeply themed around personalization. READ MORE

InfoComm 2017

June 30, 2017

InfoComm 2017 – Trends

Latest tech trends out of InfoComm 2017. READ MORE


June 15, 2017

How We Work Abroad

International events have their challenges, but with the right team, right strategy, and plenty of planning you can always count on a successful show. READ MORE

Wireless Mic

May 31, 2017

What’s Changing in Wireless Availability and How It Affects the Events Industry

A major FCC change means new strategies for successful wireless communications at events. READ MORE

Alford Media

May 17, 2017

What is Alford Media Really Like?

A look into Alford Media from one of our long time employees. READ MORE


sound waves

April 26, 2017

The Science of Sound

Sound plays an integral role at events and the right application can be used to impact the audience in varying ways. READ MORE

Event Backups

April 19, 2017

Event Backup Plans: Adapting in the Face of Major Obstacles

Taking on major disruptions successfully is a sign of an event technology company’s experience, thoughtful planning, and ability to adapt quickly to changing circumstances. READ MORE

Color Psychology

April 6, 2017

How the Psychology of Color has a Major Influence at Events

Color and lighting have a major influence on the mood and emotions of event attendees. READ MORE


Site Survey - Show Site Setup

March 28, 2017

Why Site Surveys are Invaluable for Corporate Events – Part 2

The importance of site surveys can’t be overlooked. READ MORE

March 24, 2017

Why Site Surveys are Invaluable for Corporate Events – Part 1

Site surveys are the foundation of corporate and live events’ success. READ MORE

Cyc Widescreen

March 8, 2017

Understanding the Difference Between LED and Projection

Understanding the differences between LED and projection is critical when planning an event. READ MORE


February 15, 2017

Why You Should Use One Vendor for All of Your Event Tech Needs

Working with a single event technology company means high levels of consistency and quality. READ MORE

LED Screen

February 9, 2017

LED Screens – How to Choose the Right One

So you’ve decided to use a LED screen at your next event, what do you need to know to find the right one? READ MORE

Digital Interactivity

February 3, 2017

The Growing Importance of Interactivity in the Digital Space

Interactive technology adds an entirely new dimension to events. READ MORE


January 19, 2017

Balancing the Benefits and Drawbacks of Live Streaming Events

Live streaming is an attractive idea for events. No matter the approach, a live stream can easily connect with the audience and make them feel like part of… READ MORE

January 17, 2017

Beacon Technology’s Role in Live Events

Beacon technology provides a hyper-localized method of enhancing the event experience and gathering attendee data. READ MORE

January 4, 2017

How Will Augmented Reality Influence and Enhance Events?

Augmented reality makes it easier to engage event attendees and efficiently share information in a way that feels personal. READ MORE


Riedel MediorNet - Lower Quad Mobile system

December 12, 2016

The Benefits of Riedel MediorNet Modular Frame Systems

Riedel MediorNet Modular frame systems offer a host of advantages on show site. READ MORE


December 6, 2016

Why You Need Two Projectors for One Screen

Do you want to improve image quality during your event? Think about double stacking projectors. READ MORE


November 30, 2016

Press Release: Riedel MediorNet now at Alford Media

Alford Media is excited to announce the purchase of 4 Riedel MediorNet Modular frame systems. MediorNet is currently used in TV production, and events such as the Red Bull Air Races, Formula 1, and the X-Games. Alford Media is the first company in the live events industry to integrate this technology on show site. READ MORE


Why Backups are Essential

November 16, 2016

Why it is Essential to Have Backup Equipment During an Event

Backups may never be used, but if they’re needed, they can save the show and everyone involved money, time and logistical headaches. READ MORE


September 14, 2016

The Types of Event Lighting That Wows Attendees

When planning a corporate event, creative producers have a lot to consider – but one of the most important aspects involves the show’s lighting. READ MORE

Certain challenges can make event planning a bit stressful.

August 18, 2016

Top 7 Technical Challenges When Planning an Event

Event planners have to overcome a number of challenges to put on a great event. Here are seven of the biggest ones that can always cause T.R.O.U.B.L.E. READ MORE


Peterbilt US EPA Certified SmartWay Semis

April 22, 2016

Happy Earth Day from Everyone at Alford Media!

Our Mission Statement – “We have a burning desire to excel—on show site, at the office, and in life. We believe true success cannot be achieved without the sincere outpouring of goodwill towards our community”. This is why we believe that we have a responsibility to our community, both local and global, to implement sustainable business practices. READ MORE

The Old Alfordmedia.com

April 18, 2016

Simplifying Our Communication

Our website has been showing its age, and we realized it was way overdue for a redesign. Looking back this was a long process; however, a great reminder about the importance of keeping some simple rules of communication in mind when approaching any project. READ MORE


March 31, 2016

Wireless Access Point on the grandMA2

Dominic Fanelli, Lighting Designer, walks us through setting up a wireless access point on the grandMA2 and connecting your remote device. READ MORE


February 9, 2016

Alfordgram – Astra Lite Panels

Blake Taylor, our Manager of Lighting Services, discusses the Astra Lite Panels and how they can be used at your corporate meeting or live event. READ MORE

Riedel Mediornet

December 11, 2015

Riedel MediorNet

We were asked to create a communication/audio/video link for a very large venue between the general session and a separate location. The distance of cable used was around 1200’ to create that link. Due to challenges, the decision was made to utilize five Riedel MediorNet frames to manage all data transfer. The advantage of using MediorNet throughout the show is its flexibility.  READ MORE

Coffee, Tires and Cadillacs - The Three Basics to Customer Loyalty

November 24, 2015

Coffee, Tires and Cadillacs – The Three Basics to Customer Loyalty

Although at the surface coffee, tires, and Cadillacs seem completely unrelated, on a recent Monday morning I was struck by their similarity. READ MORE


November 20, 2015

JBL Upgrade

Alford has upgraded our JBL inventory. We just got in our VTX V20’s and VTX S25’s. READ MORE

October 4, 2015

Alfordgram – Alford Media Expands Its Lighting Inventory

Alford Media’s lighting department has added some serious punch to their arsenal with the addition of three new types of lighting fixtures. READ MORE


August 29, 2015

Heart Walk 2015

Alford Media Services has been involved with the Dallas Heart Walk since 2007, both participating and working at the event. We walk to support the cause of promoting physical activity and building healthier lives, free of cardiovascular disease and stroke. The Alford Media Team will participate in the 2015 Dallas Heart Walk on September 12 with our Team Captain, Shawn Logan, and we would love for you to join us! READ MORE


QuakeCon 2015

July 31, 2015

Alfordgram – QuakeCon20

This year was the 20th year of QuakeCon. Thousands of gamers joined together to play on world-class network, culminating in North America’s largest BYOC (Bring-Your-Own-Computer) LAN party. We have the great pleasure of working with Bethesda to make this event come to life. READ MORE


July 17, 2015

InfoComm 2015 – Collaboration in IT

This year’s InfoComm was the first I attended and there was a lot to take in. While I could have easily filled my time with the on-site classes, instead I spent the good majority of my two days on the floor walking every aisle and perusing every vendor. After some time to process, I‘ve settled on what was promising from the AV/IT perspective. READ MORE


June 29, 2015

Alfordgram – The Right Solution

A look at going above and beyond for our clients. READ MORE


Wish Night 2015

May 27, 2015

Alfordgram – Wish Night

Alford Media Services has had the great pleasure to work with Make-A-Wish North Texas, donating equipment and services for every Wish Night, for the past 18 years and this year as well. However, the Alford relationship with Make-A-Wish goes back even farther. READ MORE


May 5, 2015

NAB 2015 – Drones, Drones, and More Drones

Bill Brady, our Manager of Video Services, walks us through his experience and all the cool tech at NAB this year. READ MORE


April 2, 2015

Alfordgram – New Parkland Hospital Lighting Ceremony

In celebration of the new Parkland Hospital’s scheduled August opening, six downtown buildings and Parkland itself were lit purple. READ MORE


Boy Scouts of America at Lego KidsFest

March 19, 2015

Alfordgram – Virtual Zipline in the Holodeck Tent

Boy Scouts of all ages experienced the thrill of Scouting as they zip lined down the course at the Boy Scout’s Summit Bechtel Reserve all while standing in a small tent. READ MORE

January 30, 2015

Alfordgram – Change Is Good

“The secret of change is to focus all of your energy, not on fighting the old, but on building the new.” – Socrates

December 16, 2014

Alfordgram – Best of the Best

At our annual Christmas Party we not only held an ugly Christmas sweater contest, we handed out our service and yearly awards. Service awards went to employees who have been with Alford for 5, 10, 15, 20 and even 25 years. READ MORE


November 20, 2014

Alfordgram – 10th Annual Robert S. Folsom Award

014 is the 10th Anniversary of the Robert S. Folsom Award presented by the Methodist Health System Foundation. The Robert S. Folsom Leadership Award recognizes individuals who have demonstrated commitment and excellence in community leadership that emulates the achievements of  former Dallas mayor Robert S. Folsom. READ MORE

October 23, 2014

Alfordgram – Challenges Welcome

Family Legacy Missions International approached us with a mission to support two gala widescreen events, in two cities, just two days apart. We were up for the challenge and we knew we could pull it off. In fact, “Challenges Welcome” is an anchor of our Alford Values.

September 25, 2014

Alfordgram – An Introduction

The latest addition to our progressive and constantly evolving digital presence is what you see before you. We would like to introduce you to the Alfordgram!  READ MORE


August 15, 2014

Customer Service – Listening & Observing

I realized that customer service is intertwined with how I choose to live my life. It’s not something I turn on when I get to work and then turn off at the end of the day. I believe that everyone is either a current customer, a future customer or someone that could just use a friendly greeting. READ MORE

Blake Taylor

August 13, 2014

Customer Service – Trust & Respect

I believe it is very important when working directly with customers to quickly identify their needs and concerns. The quicker you can understand their situation or goals the more successful your working relationship will be. READ MORE

Jim Carter

August 13, 2014

Customer Service – Inside & Out

In the business world, customer service is crucial. The ability to provide exemplary service to clients can directly impact success or failure; for an employee, a single show, or even an entire company. READ MORE


Alford Media